El Juego de la Cita

A play or a gameshow
Neither. It never got to be.

It kinda got to be. With a different host/actor and a different look, a few years prior to making this particular attempt. But for this one Roberto Carlo was brought in as the host and there was going to be a rebranding of the play to have a “sexier” look, but he bailed on the play a few weeks before the debut. The driector Joserra Zúñiga asked me to do the identity after seeing my work for Guerra.

I still like it and particularly some of the photos that were shot on an old Olympus point and shoot 35mm camera on Kodak Ultra and Ilford films.


The Posters. 

The Street Campaign

Single Poster

The Other Uses. 


The 35s.